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Clear insight.
Better decisions.

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Who we work with

Energy

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Finance

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B2B

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What we do

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Dig beyond the obvious

We know there can be a big difference between what people say and what they do. In our qualitative research, we go beyond the words people use and look at the wider context of how they make decisions.
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Size your markets and audiences

Businesses need numbers to help them make decisions. We help our clients size their markets, assess the appeal of their products or measure what their customers think.
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Make more of your existing insight

Businesses often have answers to their questions within the organisation already. We discover, dissect and distill the huge amount of insight our clients have at their fingertips.
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Understand your valued clients

We talk to research agencies’ most valued clients. We help agencies understand what their clients think. We improve the service they offer and ultimately, grow their business.
training

Improve your team’s skills

We offer hands-on, interactive training sessions for people that commission or conduct research. Topics include ‘Being a Client’, ‘Storytelling with Data’, ‘Proposal Writing’ and ‘What is Insight?’

What our clients say

As well as being a pleasure to collaborate with, Dan delivered findings and advice that have been invaluable in helping us understand what our clients value most about us and what direction is best for us in the longer term.

Dan was flexible in meeting our need for quick turnaround, accurate work… He gave us exactly what we needed to get us on the front foot.

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